![]() When your ticket is loaded onto the app, players receive a confirmation email with their ticket's serial number, creating a proof of purchase tying the ticket back to you in case you win. More importantly, players don't have to stress about losing their lottery tickets. Someone will then venture to Circle K, purchase your ticket, and load it onto the app for you. Players are able to load money into the app via credit or debit card and "order" their ticket. This allows you from the convenience of your home to play but also learn about the games and what the odds are, when the drawings go off." "It was interesting when we started to ask people, when you're in a line at a gas store if you've never played before, it could be a little intimidating. "We surveyed our audience, and about 14% had never played the lottery before," Sullivan said. "If we can make it a little easier for a working mom or somebody that's stuck at the office, we think it's really compelling," Sullivan said.Īccording to Sullivan, nearly 70% of the app user base is under the age of 45, causing Jackpocket to serve as a bridge, blending a younger generation of lottery players alongside first-timers. Jackpocket, which partners with Circle K, works as if you were to go into a store and purchase a lottery ticket, all from your phone.
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